They say it takes a village to raise a child. The same could be said for creating a brand. And when you rebrand you have many people whose efforts you …
The Rebranding Process
Earth and Moon Rebrand Ten notebooks filled front to back should help me with rebranding. Probably I was preparing for this day long before I knew it would happen. I …
Perils of Pauline (oops-I mean Post Office)
After waiting an extra 2 days, having not heard from my online customer I dropped her an email asking her if she received her new Handmade Necklace. “No, she said, …
What’s In A Name, Anyway?
If you are a parent you know all too well the struggle of selecting a name for your child. Even so, I am pretty pleased with my grownup kids names, …
“Will you be here tomorrow?”–The Things Customers Say.
“I just got here & I need to walk around but I really like that one” “Mmmm. Your beads are beautiful, but I only wear gold & silver jewelry” “I …
I am NOT a SOCIAL MEDIA PROFESSIONAL!
Given I am not a social media professional, how do I keep my Facebook page visually appealing, blog content rich & satisfy a variety of readers? Over the years of …
HOW TO ENJOY CRAFT FAIRS – a sneak peak behind the scenes
It is summer time & as you travel on vacations or weekend forays, you might attend a local craft fair. If you do, it is clear that you already appreciate …
BeadZbyRoZ hits the Wall Street Journal!
How did BeadZbyRoZ get in the Sunday edition of the Wall Street Journal? Isn’t this something every small business dreams about- publicity, free press? It came about because I …
Me & Pinterest
Have you ever tried scrapbooking? I did & fell in love with it. I was always buying new border paper, stamps, fancy background paper, velum….I would clip my coupons for …